Best practice in Spain (Sp-02)

Working Unit


Number GP: Sp-02


Title GP

A business adventure sensitive to the environment

Description of the GP

They are a company dedicated to the improvement and conservation of the environment through: the guidance of activities in the natural environment, the environmental education and the forest management. They are committed to guiding people but also the planning of all aspects of their stay and accommodation. The working philosophy follows the principles of AEGM, an association that defends the rights of mountain’s professionals ensuring proper management of risk in guided activities. These guidance activities are related to tourism, environmental education, historical themes, forestry, culture, etc..

The business model is based on the optimization of resources, offering the highest quality. For this reason they have not physical headquarter but they use ICT and social networks to reach the target audience ranging from seniors, children, professionals, disabled, etc.. It means all audiences.

This service is a novelty in the county and its offerings can be viewed on the web


Encouraging environmental education, awareness and nature conservation, recreation and leisure activities offered to tourists, promote the sport and offer training.

Results and materials that will be used (video, text with pictures)

Video, web

Criteria accomplished by BP

To accomplish the next criteria:

  1. Coherence: Adapted to the goals of the project and to the population and rural field.
  2. Innovation: Give some resource, method or application that permits to solve common problems.
  3. Impact with quantitative and qualitative checked results: evidence, transformations or lasting chances, social, economical, environmental and/or institutional.
  4. Efficiency: evidence an ideal approach of the available resources (financial, technical, technological and human)
  5. Sustainability: evidence a permanence in time in front of : the lasting social, economical, environmental and institutional changes.
  6. Replicability / monitoring model: susceptible to be repeated in other countries with similar situation and conditions
  7. Use of TIC
Partners evaluation of the GP:  Yes /  No


Explain clearly why the GP is applied or not in each territory



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